Putting Trust at the Heart of the Digital Economy
The telecommunications industry exists to connect people. A scamming industry now worth billions exists to erode trust in these connections. And Somos, the steward of North America's telephone numbers, stands in the middle—combatting these scammers, and restoring trust in connections.
The challenge isn’t just technological—it’s uniting an industry of diverse stakeholders, all with unique agendas. That’s why Everhouse is leading Somos in introducing the world to the Trust Framework: a blueprint for industry practices to authenticate identity along the call path —choking off the very possibility of fraud.
We are spearheading a national communications plan focused on stakeholder messaging, thought leadership, a heavy dose of video production, and event marketing. At the center of this is supporting Somos’ customer event, which draws major telecom, banking, and government players.
The Trust Framework is just the latest initiative in a series of Everhouse-led initiatives that have spanned from external branding and internal brand building to national marketing campaigns and strategic content production.
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